Sibylla – Ha Det gott

Sibylla served the first Sibylla hot dog 1932. Today they are a classic
fast food chain with 160 restaurants in Sweden and many loyal customers. During 2013 a business and brand development was initiated to modernise Sibylla, and Volt was chosen as the lead agency and partner for that mission.

Our job was to create a brand and communication strategy with a clear direction, adhering to both Sibylla’s history and future challenges. In close collaboration with Sibylla we’ve created a strategic foundation on both brand and tactical level together with a new graphic and visual identity which is being implemented.